Why Are My Business Emails Going to Spam? (And How to Fix It)
The complete guide to SPF, DKIM, and DMARC — the three DNS records that determine whether your emails land in the inbox or the spam folder. If your emails are going to spam, start here.
What's covered
- What SPF, DKIM & DMARC actually do
- How to check your domain for free
- Google's 2024 sender requirements
- Step-by-step fix instructions
- Other reasons emails go to spam
Why Are My Emails Going to Spam in Gmail But Not Outlook?
Gmail has stricter authentication requirements than almost every other email provider — and since February 2024 those requirements got even tighter. Here's exactly what's different and how to fix it.
Why Are My Mailchimp Emails Going to Spam?
Mailchimp emails landing in spam is almost always a DNS authentication problem, not a content problem. Most Mailchimp users are missing one critical setup step that causes every campaign to fail DMARC.
Microsoft Is Disabling Basic Email Authentication — Is Your Business Affected?
Microsoft is retiring Basic Authentication for SMTP in Exchange Online. If you use Microsoft 365 and have printers, apps, or automated systems sending email — you need to act before December 2026.
SPF, DKIM & DMARC: What They Are and Why Your Business Needs Them
Most small business owners have never heard of these three records — but without them, your emails could be landing in spam or your domain could be used to impersonate your business. Here's what they do and why the risk grows over time.
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